Article Citrix Service Provider as a Center of Excellence
Many organizations strive to make their business processes more efficient, or cheaper, in order to distinguish themselves and gain competitive advantage. Reducing costs and increasing the quality of products or services remains essential for organizations to consolidate their market position and guarantee their right to exist. They often set up programs called 'Operational Excellence', or you see functions with this term.
Operational Excellence is a strategy in which organizations distinguish themselves from the competition by excelling in an excellent production process. This term has its origins in the model 'Customer Intimacy and Other Value Disciplines' by Treacy and Wiersema (1993).
Service providers involved in this are striving for a high degree of standardization in their products and services; however, variation in the range is limited. A lot is invested in Supply Chain Management so that products are always in stock and delivered quickly, ensuring no more projects that more than six months to onboard an end customer.
Organizations that apply this philosophy in their business operations are able to offer products at a lower price by optimizing their operational processes. As a result, they create a higher margin than their competitors, which in turn gives them a competitive advantage.
For years, the Citrix Service Provider Program has provided service providers with the resources they need to successfully deliver workspaces and build a differentiated hosting business. Now Citrix has new content, data, business architectures and experts to create the new Citrix Service Provider Center of Excellence, an exclusive program benefit.
The Center of Excellence is designed to help Citrix Service Provider partners through every stage of their business development lifecycle, from onboarding and planning, to technical implementation and marketing, to launch and growth. These prescriptive approaches leverage industry-proven best practices and include robust resources, sales training, a vibrant partner community, knowledge bases, and more — all focused on helping partners create a high-quality, differentiated hosted desktop and application business.
The Center of Excellence provides an end-to-end business and technology framework that includes guides and tools for strategy, operations, marketing, sales and technology planning so that your business can:
The Center of Excellence offers partners the following resources.
No matter what stage of the service provider lifecycle a business is at, Citrix provides resources to build value and accelerate growth. Everyone can benefit from the Center of Excellence members of a service provider's team - owners, product managers, sales, marketing and technical personnel - with comprehensive tools, prescribed guidance and expert advice.
Are you as an organization not yet a Citrix Service Provider, but are you interested? Please check this link first and then contact us for more information.
